For SDRs and BDRs

AI sales development tools built for a 50-prospects-a-day workflow.

Eight to twelve minutes per prospect to read a profile, find a hook, and write a first-touch. Run that 50 times a day and the math breaks. AI for SDRs that closes the gap: Prsona reads the LinkedIn profile and drafts the email in about 30 seconds, in the brand voice your manager already configured. You spend the saved hours on follow-ups and dials.

10 lifetime credits · No credit card · Designed for the rep, not the dashboard

What changes for an SDR

The morning ritual, in numbers.

The economics of a sales development workflow before and after the prospect-and-draft loop becomes a 30-second action.

Per prospect, manual
8-12 min
Research, draft, paste, send
Per prospect, on Prsona
~30 sec
Page to draft to send
50 prospects, manual
6-10 hr
Most of an SDR's day
50 prospects, on Prsona
~25 min
Plus follow-up + dials

Industry estimates put manual prospect research and drafting at 8-12 minutes per contact for B2B SDRs. Prsona reduces that to under a minute by reading the page in real time and generating a personalized draft in the team brand voice.

SDR-specific capabilities

Built around the parts of the day that drain the rep.

One-click prospect extraction

Open any LinkedIn profile, click the Prsona icon, and structured prospect data lands in the side panel: name, role, company, bio, recent activity, conversation hooks. No tab switching, no copy-paste from Apollo or ZoomInfo.

Conversation hooks from real content

Three to five conversation starters drawn from the prospect's actual posts and signals, not generic openers. Reps pick which to lead with; the AI builds the email around the choice.

AI cold email in your team voice

Drafts inherit the team brand voice configured by your sales leader, plus a personal voice layer the rep can set themselves. Same playbook across the team, your own sign-off.

Editable before send

Every draft is a starting point, not a send-as-is template. The rep adds the one line of context the AI couldn't know — that final pass is what makes Prsona drafts read as effort, not automation.

Save with one click

The Save button on the side panel pushes the structured prospect record to the team dashboard. No CRM tab, no spreadsheet paste. The rep's job is to ship the email, not maintain a parallel database.

Open in Gmail

The draft opens directly in a Gmail compose window with subject, body, and recipient pre-filled. Ship-it-or-edit-and-ship in one click.

What stays out of the rep's flow.

Prsona deliberately doesn't add the parts of a sales platform that get in an SDR's way.

No daily quota dashboard your manager configures and you never look at.
No multi-step automation sequence builder. Send one email, not a 12-touch cadence.
No data-enrichment subscription on top of a tool you already pay for. Prsona reads the page.
No mandatory CRM sync that breaks every time HubSpot ships an API change.
FAQ

Frequently asked questions

How does Prsona help SDRs and BDRs?

Prsona reads a prospect's LinkedIn profile and generates a personalized cold email or DM in under 30 seconds. Reps spend less time on research and more on connecting.

Can my team standardize voice across all reps?

Yes. Sales directors set brand voice rules once at /settings; every rep's AI generation follows them automatically.

Does Prsona work with our sequencer (Outreach, Salesloft, etc.)?

Yes. Prsona generates the first-touch draft; you paste it into your existing sequencer for delivery + follow-up. We handle generation; they handle cadence.

What does it cost per SDR?

$30/seat/month on Launch (300 credits/seat); $50/seat on Accelerate (1,500 credits/seat) with team analytics. Free Solo tier with 10 lifetime credits to evaluate.

How is this different from a template tool?

Templates insert {first_name} and {company} into a static script. Prsona reads each prospect's actual posts and bio, then writes the message from that context.

Try it on a real prospect.

10 lifetime credits is enough to extract three or four real prospects, generate drafts, and see whether the team-voice drafts actually sound like something you'd send. No credit card.

Solo (free) · Launch ($30/seat) · Accelerate ($50/seat)